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Microsoft dynamics 365 for sales1/3/2023 ![]() ![]() Personally, I’m also very excited about the power of LinkedIn to help sales organizations deliver more authentic and personal engagement in the new era of relationship selling. The potential around analytics only improves with its acquisition of LinkedIn.” Customers rate Microsoft’s pace and penchant for innovation very highly. Instead, customers should evaluate solutions based on the current requirement of empowering sellers to deepen engagement with their prospects and customers.įorrester writes, “With all the hype around artificial intelligence (AI) and machine learning, Microsoft shows considerable maturity in both its execution and vision for how advanced analytics will transform selling. These required much and offered relatively little to sellers. Microsoft also delivers very strong analytics capabilities, including its machine learning and AI offerings, as well as Power BI.”įorrester advises its customers to evaluate sales technologies not on yesterday’s requirements of sales process management. The 2016 transition to Dynamics 365 brought a heightened focus on seller productivity, with deep integrations into Office 365 and Outlook. Download the Forrester reportįorrester notes in the report, “Microsoft is building out its intelligent offerings and unifying its SFA solution with its larger portfolio. ![]() Having the highest score in “current offering” category, combined with the highest score possible in the product vision criterion, Microsoft is positioned to assist organizations in transforming their sales teams to meet the empowered buyer. Under this new lens, Forrester evaluated Sales Force Automation (SFA) vendors and identified Microsoft in the Leaders ripple. In a new report, The Forrester Wave™: Sales Force Automation Solutions, Q2 2017, Forrester details how empowered buyers have reshaped what modern selling looks like. That’s why here at Microsoft, our number-one priority is to help sales organizations adapt to the new reality and thrive by building stronger and better relationships with buyers, while achieving higher productivity. ![]() At the same time, sellers are under-equipped to juggle multiple stakeholders and overburdened with outdated tools. Buyers unequivocally have higher expectations and more influence. As we head into the new fiscal year at Microsoft, we continue to see the transformation of buyer-seller dynamics. ![]()
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